Category Development Analyst, Arla Denmark - Aarhus

In an ever-evolving market landscape characterized by rapid changes and complex consumer behaviors, our Category Development Team at Arla Denmark is more crucial than ever. We are at the forefront of navigating through high inflation, a cost-of-living crisis, and a VUCA (volatility, uncertainty, complexity, and ambiguity) world, providing vital insights that shape our market strategies. Our aim is to deliver value to Arla and our stakeholders by identifying growth opportunities, optimizing category performance, and supporting strategic commercial decisions.

How you will make an impact

As a Category Development Analyst, your role is crucial in driving category growth. Your responsibility will be to analyze diverse data streams to uncover market opportunities, shopper insights, consumer behaviors, and customer analytics. Your insights will shape our strategies, ensuring our offerings resonate with customers and stand out in the market. You will provide actionable recommendations on product assortment, pricing, promotions, distribution channels, and new product introductions to enhance category success.

You will be an integral part of a team of 7 dedicated professionals who are passionate about delivering the in-depth analysis and competitive insights that underpin Arla Denmarks strategic initiatives. This role reports to the Head of Category & Instore Development in Arla Denmark.

Your core responsibilities will include:

• Analyzing market data to provide recommendations, considering broader macroeconomic trends, FMCG market developments, retail sales data, promotional effectiveness, and pricing dynamics
• Conducting detailed research into shopper and consumer trends within the dairy sector to identify untapped market opportunities
• Handling ad-hoc analytical tasks, such as forecasting promotional volume lifts, creating pricing overviews, developing business cases, and ensuring data quality
• Collaborating closely with the marketing team to develop and refine category strategies and independently managing significant ad-hoc category projects.

What will make you successful

We are searching for a proactive and self-motivated Category Development Analyst who is eager to challenge conventional thinking and drive innovation in our analytical processes, tools, and methodologies. You are capable of managing multiple tasks and have a keen eye for detail. You adhere to deadlines and are committed to achieving results, and you enjoy communicating and collaborating with colleagues across various departments.

Additionally, we envision that:

• You hold a Masters degree in business, economics, or a related field, with a demonstrated aptitude for numerical analysis and data management

• You have a keen interest in understanding consumer behavior, particularly within the Danish consumer market
• You have excellent PowerPoint presentation skills and are highly proficient in Excel
• You preferably have experience with Power BI
• You are fluent in both English and Danish

What do we offer?

As our Category Development Analyst, you will have the opportunity to work with Arlas renowned global brands and categories and make a tangible impact within the retail environment. Our team thrives in a dynamic, cooperative atmosphere and embraces the flexibility that Arla provides for both office and remote work.

Application and contact
We encourage you to apply promptly, as we will review applications on an ongoing basis and close the position once the ideal candidate is found. If you have any questions, please reach out to Head of Category & Instore Development, Rasmus Clausen, at +45 2926 1226.

We have a purpose for Good

At Arla, we strive to unlock the highest potential in each other while working together to create a sustainable future of dairy. We call it Stronger People Stronger Planet and it is deeply anchored in our organisation and founded on our commitment to respecting human rights, increasing access to healthy dairy nutrition, inspiring good food habits, and improving the environment for future generations. In order to succeed we need to hire people with a sustainable mindset. Could this be you?

BEWARE! RECRUITMENT FRAUD
It has come to our attention that there are a number of fraudulent emails and fake recruitment campaigns on the internet from people purporting to work for Arla Foods. Learn more via this link.

#LI-MARMH
Ref.: 94544

Job Segment: Retail Sales, Category Manager, Retail