Ads Monetisation Manager

Its an exciting time to join Tactile. Were a diverse team of storytellers, puzzle enthusiasts and casual mobile game creators. Our story began in 2008 in the heart of beautiful Copenhagen, and since then we have experienced continuous growth, establishing ourselves as one of the largest gaming companies in Denmark. In more recent years, we have been scaling fast, in big part thanks to the success of a little game called Lilys Garden. Now were on a mission to solidify our position as one of the leaders in creating out-of-the-ordinary casual puzzle games.

With more than 300 talented individuals, we are a mix of over 55 nationalities and 42% women. We truly appreciate the richness of different experiences and perspectives that Tactilers bring to the game. This is why we foster a lean organisational culture, in which each individual is encouraged to take responsibility, be open and grow in their own way. We pride ourselves in cultivating a studio environment that stays away from crunch, that fosters your skills no matter what your discipline is, and one that gives you a place to be creative alongside other passionate and invested storytellers.

Your role & impact:

We are currently growing our Product team and are on the search for an Ads Monetisation Manager. You will be a part of our Ad Monetisation Team, that owns the ads monetisation strategy of our different titles. It has a dedicated team of Developers, Artist, QA and Data Expert whose common goal is to maximise incremental Ad Revenue on top of IAPs while ensuring a best in class UX. The impact you will have is by managing the Ad Operations, centred around our Ad Mediation, our Ad Partners and the Ad Quality. You will also have the opportunity to participate to ad related product decisions, such as implementing new ad placements or AB testing new segmentations.

You will have a genuine impact on our games, our players experiences and therefore the Companys bottom line.

This role is based in our beautiful Copenhagen office or remotely.

Okay, lets get a little bit more specific. Heres what youll be doing on the day-to-day:

• Manage the ad monetisation strategy across a variety of ad networks and demand partners
• Implement, manage and optimise ad waterfalls for several of our games
• Communicate with strategic partners & ad network contacts to build & maintain strong relationships
• Negotiate and/or re-negotiate partnerships with our different Ad Partners (Mediation, Ad Networks and any other third parties involved)
• Make recommendations to influence the product, create new ad placements, new user segmentation strategies, and optimise ad integrations to improve our users LTV
• Setup and Run Product and Mediation A/B tests to optimise monetization efforts
• Monitor Ad Quality closely with our internal stakeholders such as user support and QA and external partners to ensure the best possible UX for our player

What were looking for:

• 1-3 years experience in Ad Monetisation for mobile games or apps, ideally using one of these Ad Mediation platforms: Ironsource, Admob or Max mediation
• Understanding of the mobile gaming competitive landscape and mobile ad tech ecosystem is a big plus
• Experience on A/B testing of different monetisation strategies, experience and knowledge in statistical analysis is an advantage
• High level of communication skills in English

Youll make us extra excited if you also have:

• Experience in working in an Agile environment, ideally SCRUM, within a team of diverse competencies
• Knowledge of SQL and experience with visualisation tools (e.g., Looker, Sisense (formerly Periscope), Tableau)

Whats in it for you?

Beautiful office space with probably the best view in Copenhagen
Pension and private health insurance
A chance to work with the latest tools and technology
Opportunities for individual growth with development talks as well as workshops, books and courses
Daily, healthy organic breakfast and lunch prepared by our professional chefs in-house
Social activities, including game nights, book club, Friday bar and more
Free Danish lessons with our in-house Danish teacher

Our interview process

Submit your application via the fill-in form at the top of this page. This is the easiest and fastest way to get in touch with our recruiters. We foster an inclusive culture and accessible workplace and want to make sure we provide everyone with the same opportunities for success. This is why we encourage you to apply regardless of your gender, sexuality, age, nationality, neurodiversity or disability. We review applications based on competencies and experience, so please do tell us about your favourite projects and technologies.

After we review your application, you can expect to go through the following steps:

**INSERT RECRUITMENT STEPS***

• Introductory chat with one of our recruiters to ensure that we are aligned on the scope of the role and that all of your questions are answered;

Chat with Eric, Tactile Lead Ad Monetisation Manager, to get to know the technicalities of the role better;

A take-home test assignment to see your skills in action;

Discuss and present your test solutions with the hiring team.
We are pretty thorough with our hiring process. It is important to us that we choose new Tactilers carefully - just as it is vital to ensure that we are the right place for you.‍ We want to ensure you have a great candidate experience whilst in our recruitment process. We will do everything we can within reason to make sure that your interview takes place in an environment that fairly and accurately assesses your skills. If you need assistance or accommodation, please let us know. We look forward to receiving your application!